Explain the product, again and again
AI content for SaaS generates the explainer and advertising video software companies need continuously, making it cheap to update the material every time the product changes.
6speech models for narration across markets
video · 16x9industries/saas/hero-explainer-16x9.mp4A generated product explainer
Examples
Generated for software
video · 16x9industries/saas/sample-explainer-16x9.mp4Product explainer
video · 1x1industries/saas/sample-feature-1x1.mp4Feature announcement for social
image · 16x9industries/saas/sample-ad-16x9.webpAd creative variant
Process
How it works
01
Write the explanation
What the product does and who it is for, plainly.
02
Combine with product footage
Screen recordings kept real, narration and framing generated.
03
Regenerate on release
When the product changes, update the script rather than the shoot.
Capabilities
What suits software marketing
Regenerate on every release
The explainer keeps up with the product.
Real interface, generated frame
Screen recordings stay honest; everything around them is generated.
Localised launches
Every market on the same day.
Ad variant volume
The breadth paid acquisition needs.
Comparison
Compared with produced explainers
| Traditional | With Votocon | |
|---|---|---|
| After a product change | Out of date | Regenerated |
| Cost per update | A new production | A generation |
| Localisation | Per-market shoot | Per-market generation |
| Ad variants | Priced per asset | Priced per generation |
Explore
Related industries
FAQ
Frequently asked questions
What is AI content for SaaS companies?
It is generating the video and imagery software marketing runs on — explainers, feature announcements, ad creative — from written briefs, so the material can be regenerated whenever the product moves rather than aging in place.
Why does this matter more for software?
Because the product changes. A produced explainer is out of date within a release or two, and rebooking production every quarter is why most SaaS explainer video is stale.
Can I use screen recordings?
Yes — real product footage plus generated narration, framing and B-roll is a common mix, and it keeps the interface honest.
Does it handle multiple languages?
Yes. The same script regenerated in another language costs a generation rather than another shoot, which is what makes localised launch material practical.
What about ad creative for paid acquisition?
Same pipeline. The variant volume paid acquisition needs is the main reason SaaS teams reach for this.